In addition to dashboards, geomarketing data, and high-quality analytical tools, Spotzi offers several apps to simplify your geomarketing analysis. With the POI App, you can search our POI database in a few clicks and easily visualize them in your dashboard. Alternatively, use the Data App to segment your data. With our geomarketing apps, you can conduct advanced geomarketing analyses with just a few clicks.
Find POIs and create POI maps for your next geomarketing analysis. Spotzi’s POI app allows you to easily access our extensive POI database and plot every location you need directly onto your map. This app allows you to find specific POIs by name or category within a specific range.
Quick note
Please keep in mind that this feature is only available when you are a dashboard owner.
1. Click the APPS button in the top left corner of the screen and select the POI APP option.
2. Select the LOCATION SEARCH option. A menu will pop up. In here, you can set the following search criteria.
Click ADD POI to start adding the POI locations.
3. You have successfully added all the POI locations to your dashboard.
1. Click the APPS button in the top left corner of the screen and select the POI APP option. Select the RADIUS SEARCH option and click on the map to select a location.
2. A menu will pop up. Now set your search criteria:
3. Click ADD POIs and your POIs will automatically be added to your map.
Filter your map by POI locations
Mapping POI locations allows you to easily filter your data based on these locations. This is what we call the POI Filter. This can offer more insights into the customers living near your stores, OOH assets, or businesses.
Do you want to create new segments of your data based on your extensive filters? That's easy with the Data App. You set your filters and easily adjust the data. For example, after profiling your consumers based on demographic data or consumer behavior, go to the Data App to further divide your consumers into smaller segments for your next targeted marketing campaigns. Below, you'll find more information on how to use the
1. First, create a filter based on your own data or Spotzi data. If you prefer all fields to be filled, use the Data App first without adding a filter and provide a default value.
2. After adding a filter, go to APPS in the top left corner and click on the DATA APP.
3. Specify which field you want to adjust based on your filter and enter the value here. Then click SUBMIT DATA to confirm. After confirmation, you will also receive final confirmation. Press CONFIRM to confirm.
4. You have successfully adjusted the fields. You can now export the segmented data or give your map a style based on this field.
Quick tip!
Before you start using the Data App, first add an extra field (column) to your dataset. This way, you won't alter the current dataset, and it will remain intact.