Mobile location data is an invaluable tool for the assessment of retail establishments, out-of-home inventory, and more. Spotzi obtains anonymous mobility data by tracking over 200,000 mobile appsÃÂâÃÂÃÂÃÂÃÂboth in South Africa and on a global level. Once acquired, our mobile app data provides valuable insights into audience travel patterns.
Based on this data the following insights can be provided:
SpotziÃÂâÃÂÃÂÃÂÃÂs mobile location data is privacy friendly ÃÂâÃÂÃÂÃÂàwe offer our mobility insights at an aggregated level, ensuring they cannot be traced back to a unique home address or device ID.